CallSource^® Aim Higher

July 19 2011

CallSource Releases Plus Results Works in Conjunction with any Lead Tracking System or Provider

Westlake Village, Calif.  July 19, 2011 – CallSource®, the leader in performance management and employee training, business analytics and marketing solutions has announced the release of its latest premier service, Plus Results.  

Plus Results corrects reporting inaccuracies in call tracking solutions from other providers by identifying and excluding non-prospect calls from cost-per-lead and closing-ratio calculations. In addition, Plus Results reviews and grades the telephone skills of clients’ call handlers, recommending and delivering targeted training for each employee. The service also gives clients a second chance at sales opportunities by promptly notifying management via email each time a mishandled call is identified.

“If you’re already using a lead tracking system, no matter whose, you’re off to a good start,” says Elliot Leiboff, president of CallSource. “But lead tracking alone doesn’t improve lead generation or increase sales. Well-informed, well-trained employees do. Of course, all of our solutions work seamlessly with our own lead tracking, but businesses that love their call tracking provider – or are simply stuck in a contract with them – can easily layer our services on top of any other provider’s. ”

Plus Results can help businesses of all sizes and types improve their marketing and sales performance without increasing costs. The result is more prospects per marketing dollar and more sales per prospect.

About CallSource®

CallSource delivers Results^sm, the first and only integrated sales, marketing, business analytics, performance management and training system. This groundbreaking system provides continuous monitoring of telephone performance, and targeted, individualized training to improve leasing and retention results every month.

March 9 2011

CallSource Launches New Online University for National Apartment Association (NAA), and All Affiliated Apartment Associations

CallSource Launches New Online University for National Apartment Association (NAA), and All Affiliated Apartment Associations

Westlake Village, CA March 1, 2011 - After more than a year and a half of development and field testing with the NAA and eighteen affiliated associations, CallSource today released a learning management system (LMS) known as The Online University. CallSource will host The Online University for the National Apartment Association Education Institute (NAAEI), the NAA, and all affiliated associations.

Designed by CallSource, The Online University delivers outstanding e-learning content to multifamily housing professionals employed by members of the 170 apartment associations affiliated with the NAA. The University offers skill and compliance training developed by CallSource and the National Apartment Association Education Institute - and can also play SCORM-compliant content from the affiliated associations, or any other source.

The Online University will enhance the ability of the NAA and affiliated associations to efficiently educate the employees of the management companies and owners that comprise their membership - and to track their course completions, designations, and certifications within the industry. At the same time, the Online University’s e-commerce feature will help the associations enhance training revenues.  

In addition to the 18 associations involved in the beta test, another 47 apartment associations are already in the process of launching the Online University for their members. While all associations affiliated with the NAA are strongly encouraged to subscribe, only associations affiliated with the NAA may utilize the Online University. Interested associations can contract directly with CallSource.

About the National Apartment Association Education Institute The National Apartment Association Education Institute is the education arm of the National Apartment Association. The mission of the NAAEI is to provide broad-based education, training and recruitment programs that attract, nurture and retain high-quality professionals and develop tomorrow's apartment industry leaders.

About CallSource CallSource delivers Results, the first and only integrated marketing, sales, training and management system. Its Performance Analytics helps managers achieve their marketing, leasing, and financial goals. The company has trained tens of thousands of multifamily professionals. With redundant, carrier-class networks in Burbank and Chicago, CallSource tracks nearly 2,000,000 ads for more than 300,000 companies across the U.S. and Canada.

For more information about CallSource, call: (888) 784-7449. Or visit Us to Learn More

Media Contact:  Elliot Leiboff

February 5 2011

CALLSOURCE WINS “HIGHEST RATED” DRIVINGSALES DEALER SATISFACTION AWARD

CallSource Ranked #1 in Dealer Satisfaction in Call Management category

Westlake Village, CA February 5, 2011 – CallSource has won the “Highest Rated” Call Management Award in the second annual DrivingSales Dealer Satisfaction Awards.  CallSource received the highest ranking for dealer satisfaction in the Call Management category, as determined by the thousands of auto dealers who are part of the DrivingSales.com community.

Our reason for being and primary measure of success at CallSource is whether we are helping our clients to make money and to save money. There is nothing more gratifying than being acknowledged this way by dealers who clearly are benefitting from our services!

Celebrating its 20th year, CallSource continues to expand its offerings to increase profitability for auto dealers. DealSaver is a service that reviews every call to the dealership and promptly notifies management each time there is an opportunity to save a deal.

CallSource invented call tracking as a service in 1994. Millions of development dollars later, the CallSource Results^sm System not only tracks the source of every telephone call, but also filters prospects from non-prospects, providing the industry’s only accurate telephone closing ratio and cost-per-lead information. CallSource services benefit thousands of auto dealers throughout North America.

In addition to CallTrack® and DealSaver, CallSource provides analytical and educational services that help dealers close more sales per lead. The Results System integrates a phone skills report card, known as Telephone Performance Analysis^sm, and Our University®, an easy-to-use learning management system with impactful, self-paced classes on proven telephone techniques.

CallSource DealSaver and Results System will be demonstrated at booth 4229N at NADA 2011 in the North Hall of San Francisco’s Moscone Center. 

The DrivingSales Dealer Satisfaction Awards, presented at the 2011 NADA Convention and Expo, measure satisfaction with services provided by vendors by allowing dealers to rate and review their vendors online at DrivingSales.com.

“We are proud to present the DrivingSales Dealer Satisfaction ‘Highest Rated’ Call Management Award to CallSource for achieving what we consider to be the highest possible accolade: the satisfaction of their customers,” said DrivingSales CEO and Founder Jared Hamilton. “This award is a reflection of the excellent results CallSource has generated for dealerships across the nation, and we are proud to recognize their accomplishment.”

Full award results are available online at www.DrivingSales.com/innovation. Full broadcast coverage of the DrivingSales Dealer Satisfaction Awards ceremony is available at drivingsalestv.com.

About CallSource

CallSource delivers Results, the first and only integrated marketing, sales, training and management system. Its Performance Analytics helps managers achieve their marketing, leasing, and financial goals. The company has trained tens of thousands of multifamily professionals.With redundant, carrier-class networks in Burbank and Chicago, CallSource tracks nearly 2,000,000 ads for more than 300,000 companies across the U.S. and Canada. For more information about CallSource, call: 800-500-4433.

Media contact

Elliot Leiboff
CallSource Chief Strategy Officer

888-668-0766
marketing@callsource.com

About DrivingSales

DrivingSales is the auto industry’s fastest-growing, most influential trade media property focused on delivering actionable profit-building information to auto retailers and industry professionals.  DrivingSales’ media network includes flagship property DrivingSales.com (www.drivingsales.com), the world’s largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group-style setting; DrivingSalesTV (www.drivingsalestv.com), an interactive web channel which helps car dealers and auto professionals keep tabs on their industry and emerging technologies 24/7; DrivingSales University, an on-demand training platform where dealerships learn the latest web strategies from top e-commerce experts; DrivingSales Executive Summit (DSES) the industry’s leading conference where progressive dealers collaborate and learn from world renowned experts; and DrivingSales Dealership Innovation Guide, a free quarterly publication featuring case studies of the industry’s

most innovative dealerships, solutions and best practices.  

DrivingSales encourages innovation and excellence in the industry with its annual Dealer Satisfaction and Innovation Cup Awards, whose winners are determined solely by the dealer community. Founded by Jared Hamilton, a third generation car dealer, DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch by Auto Success Magazine. 

Media Contact:

DrivingSales:

Melanie Webber (melanie@mwebbcom.com), mWEBB Communications, (424) 603-4340

February 4 2011

CallSource Features DealSaver Notification Service at 2011 NADA

Westlake Village, Calif. - February 4, 2011 - Celebrating its 20th year, CallSource continues to expand its offerings to increase profitability for auto dealers. DealSaver is a service that reviews every call to the dealership and promptly notifies management each time there is an opportunity to save a deal. Early adopters of the service have been able to close additional sales as a result.

CallSource invented call tracking as a service in 1994. Millions of development dollars later, the CallSource Results^sm System not only tracks the source of every telephone call, but also filters prospects from non-prospects, providing the industry's only accurate telephone closing ratio and cost-per-lead information. CallSource services benefit thousands of auto dealers throughout North America.

In addition to CallTrack® and DealSaver, CallSource provides analytical and educational services that help dealers close more sales per lead. The Results System integrates a phone skills report card, known as Telephone Performance Analysis^sm, and Our University®, an easy-to-use learning management system with impactful, self-paced classes on proven telephone techniques.

CallSource DealSaver and Results System is demonstrating at booth 4229N at NADA 2011 in the North Hall of San Francisco's Moscone Center.

December 6 2010

CallSource Welcomes New President

Westlake Village, Calif. – CallSource (®), celebrating its 20th year as the industry leader in call tracking and recording, performance analytics, sales and management training, has named Mark Sadosky to the post of President for the Westlake Village, California, firm.

“I’m very excited to be part of CallSource. For the past four years, I’ve been observing its evolution as a company. I noticed that, even in a down economy, their growth has been nothing short of phenomenal. Experience has taught me that the only way to accomplish such dazzling success is by consistently delivering results and creating value to your customers. I’m also impressed with the firm’s groundbreaking business solutions, substantial customer base, dedicated management team, and engaged corporate culture. I see even greater achievements on the horizon as we expand into new markets and enhance our technology platforms. It’s definitely a great time to be at CallSource,” said Sadosky.

Placing a strong emphasis on performance metrics, Sadosky holds a Bachelors of Science degree in Finance from California State University-Long Beach. His credentials include a strong track record in executive management, sales, marketing, customer service, business analytics, and learning management. Year after year he achieves operational goals while demonstrating a well developed capacity for dynamic communication, motivational sway, and leadership proficiencies.

Prior to joining CallSource, Sadosky was Assistant Vice President of Sales for Equity Residential, the largest REIT in the multifamily industry, with more than 500 apartment communities (135,000 units) nationwide and $2 billion in annual revenues. During his tenure at Equity, the company’s web-to-foot traffic increased by 23% and phone-to-foot traffic saw a 21% improvement creating more than $34 million in revenue for 2010.

About CallSource
CallSource delivers Results(SM), the first and only integrated sales, marketing, analytics, and training system. This groundbreaking solution goes beyond call tracking and call recording to provide continuous monitoring of telephone performance. In addition, it provides sales and customer service training and ongoing review and feedback to improve employee performance and financial results.

Celebrating its 20th year, CallSource has evaluated literally millions of calls and helped companies across the U.S. and Canada make critical, information-based decisions resulting in increased ROI and improved employee performance. With carrier-class networks in Burbank and Chicago, CallSource manages nearly 2,000,000 toll-free and local tracking numbers for more than 300,000 unique business locations. For more information about CallSource, visit: www.callsource.com.